Joanna Ruttner to Join Brand Innovators Panel During Advertising Week
September 30, 2026
Joanna Ruttner, SVP, Planning & Strategy at AMS, will take the stage at the Brand Innovators Marketing Leadership Summit during Advertising Week in New York City on October 5.
Joanna will join the panel, “Media that Moves the Business: Balancing Brand and Performance,” for a conversation about one of the key challenges facing marketers today: building media strategies that deliver immediate results without losing sight of long-term brand growth.
As the lines between brand and performance media continue to blur, marketers are looking for ways to create media plans that work harder across both objectives. Joanna will bring her perspective on strategic media planning and how brands can get more from their budgets and content while keeping business impact and measurement at the center of the strategy.
Joanna will be joined by:
Jenni Finch, Sr. Director, Media Lead for Retail Optical North America, EssilorLuxottica
Dan Jeffries, Founder and CEO, Jeffries Consulting
The discussion will be moderated by Dawn Erksa, Vice President, Integrated Marketing, Media and Social at GoTo Foods.
Together, the panelists will bring perspectives from across the media landscape to explore how marketers can balance brand building and performance, connect measurement to business impact, and create media plans designed to deliver both short- and long-term value.
If you’re attending the Brand Innovators Summit during Advertising Week, stop by for this insightful session.
